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Robin De Cock

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Robin De Cock
Robin De Cock is a professor of entrepreneurship at Antwerp Management School. He received his PhD in applied economics from Ghent University under supervision of serial entrepreneur and Prof. dr. Bart Clarysse. He spent 3 years as a post-doc researcher at the innovation and entrepreneurship group of Imperial College Business School in London where he conducted research for the European Commission and taught entrepreneurship in various programs for bachelor and master students. During his PhD and post-doc, he interviewed and followed more than 250 technology entrepreneurs in Flanders and Silicon Valley over a period of 9 years to investigate how entrepreneurs create technology market combinations and adapt to fast-moving and uncertain environments. His research interests are focused on technology entrepreneurship, entrepreneurial strategy, new venture adaptation, entrepreneurial team formation and processes and technology-market search and linking. He presented his work at various top conferences around the world and published in top entrepreneurship journals. He is also author of a book on effective technology transfer. His teaching interests include technology entrepreneurship, strategy and innovation. He supports the development of the master program in Innovation and Entrepreneurship (MIE) at Antwerp Management School. In this program, he teaches Entrepreneurial Strategy and coaches in the Innovation and Entrepreneurship labs.
Expertise

October 10, 2023

By Robin De Cock

5 key questions to build KPIs for innovation reporting

Strategy & Innovation

This second article in our series of three on corporate innovation focuses on the Key Performance Indicators (KPIs) innovation leaders use to report and communicate their progress. These metrics assess the success and effectiveness of innovation efforts, provide information about

Expertise

August 29, 2023

By Robin De Cock

Corporate venturing: challenges in measuring return on innovation

Strategy & Innovation

With the increase of technological, business and societal disruptions, innovation climbs even higher on corporate to-do lists. With it comes the increasing importance of corporate venturing, which provides as many opportunities as it does challenges. This article is the first in a series

Expertise

September 11, 2019

By Robin De Cock

Surviving the emotional rollercoaster called entrepreneurship

Strategy & Innovation

When you ask entrepreneurs how they experienced their entrepreneurial journey, many of them would describe it as a rollercoaster.

Expertise

January 31, 2018

By Robin De Cock

3 basic rules to design a great entrepreneurial strategy

Strategy & Innovation

Entrepreneurs face many strategic dilemmas and challenges when they want to turn their idea into a business. For instance, should entrepreneurs storm the castle and just take action or should they first sit down and consciously plan their first strategic moves?